In my career, since the beginning, everything has been about fashion and trends. I think a formative experience for me was my family making me aware of processes in retail as a child. How important the quality of products is, what customers get excited about and how new trends are created are still central questions that I address in my day-to-day working life – particularly as these are luxury goods. I studied business administration, lived abroad and learned to assess the dynamics of the sector and the potential of markets. Today at THOMAS SABO, I have the chance to contribute to developing the brand awareness of a global brand.
I am the sales director of THOMAS SABO in France. In my role, I coordinate, control and have an overview of all local sales channels on the ground. Here in France, there are around 30 THOMAS SABO shops with more than 100 employees. I am in close contact with them daily to promote our brand in the best possible manner. I also present new collections and am available during the season regarding all sales and marketing issues.
Our vision! We would like to inspire our customers worldwide with high-quality jewellery items in all price segments and approach this objective with passion and commitment. Every month there are new projects, concepts and challenges that we master together as a team. This gives me the feeling of bringing the DNA of the THOMAS SABO brand and our products to life. I also feel that the results of my own efforts here in the French market are part of the global success story. Thanks to its multi-channel strategy, THOMAS SABO is positioned for the future and proves that the personal shopping experience and advisory discussion in the retail outlet, particularly in the jewellery and watches sector, offer indispensable added value despite growing online sales.
To be able to contribute in my role to advancing the THOMAS SABO brand further. Outside work, I deliberately do different things in my leisure time and often have the best ideas that way. I am, for example, a great vintage car fan. I love driving and drive regularly and simply let my thoughts wander.
What makes working at THOMAS SABO special is that the ideas and initiatives of every employee are considered. Whether in our shops in France, in our Paris office or at the German headquarters in Lauf an der Pegnitz – we work hand in hand and are part of a large team with the same objectives. For me, one highlight was the award of the “Leader du Service 2017” prize, which we received from Capital magazine and Statista. This is an incentive for us to continue to create unique customer experiences and provide the best possible service at the point of sale in the future.
My team and I do everything within our power to develop long-term customer relationships in all our sales channels. This only succeeds with trust and respect. It helps me if I keep in mind that THOMAS SABO jewellery is a very individual product for our customers with a very emotional significance. For example, if the jewellery item was given as a gift by a loved one. This is why I approach every new objective with passion.
Those wearing an item of THOMAS SABO jewellery are making a personal statement. And so are those working for us. Around 1,800 colleagues (status: 2018) have made the THOMAS SABO Group what it is today: one of the most innovative international lifestyle brands. We create, market and distribute our jewellery and watches collections ourselves and therefore offer a broad range of professions and career paths.